As a result of an Asia-Pacific franchise agreement with ARM, element14 claims to have become the largest global distributor of ARM development tools, software, evaluation boards and debug hardware. The agreement also extends an existing Americas and EMEA franchise agreement between the two companies.
Robin Colman, global head of software businesses at element14, said: “With this agreement expanding our franchise to the Asia-Pacific region, we are able to support our customers around the world at every stage of their design cycle throughout their ARM ecosystem.”
In addition to hardware, element14 provides ARM-certified technical support and is said to be the only global distributor offering the industry’s first electronic delivery of software, which can be downloaded and used immediately.
René Fabricius, senior manager global distribution at ARM said, “The power of element14’s active community of engineers and designers complements our goals to support ARM developers to grow and further expand into various markets, industries and unexplored territories globally”
Pic: Robin Colman, global head of software businesses at element14
Author
Tom Austin-Morgan
Source: www.newelectronics.co.uk